From AED 950 / sqm
Suitable for value-focused exhibitors. May include reusable system structure, printed graphics, lighting, furniture, installation and dismantling, subject to the quotation.
Industry Pricing Guide • Reviewed September 2026
Exhibition Stand Cost in Dubai — The Complete Pricing Guide for Exhibitors
Indicative industry starting prices for planning an exhibition stand in Dubai. Your final quotation depends on the approved design, technical requirements, venue services and delivery schedule.
Direct answer
How much does an exhibition stand cost in Dubai?
Industry starting prices typically begin at AED 950/sqm for modular stands, AED 1,850/sqm for custom stands, AED 2,400/sqm for premium custom stands and AED 3,200/sqm for double-decker or pavilion projects. These figures are planning guidance only: scope, venue requirements and technical services can change the final price.
From AED 1,850 / sqm
Suitable for a bespoke build. Scope may include 3D design, fabrication, feature lighting and meeting or demonstration areas, subject to the quotation.
From AED 2,400 / sqm
Suitable for higher-specification brand environments with multiple zones, hospitality areas, premium finishes and feature lighting, subject to the quotation.
From AED 3,200 / sqm
Suitable for two-storey stands and pavilions. Structural engineering, certification, venue approvals and multi-exhibitor coordination must be confirmed for the project.
How to build your exhibition budget
Separate the stand production scope from venue services, optional equipment and taxes. A rate per square metre is useful only when you know what that rate includes.
- Confirm the floorplan. Share the width, depth, open sides, permitted height and any existing shell-scheme structure.
- Choose a design reference. Include a gallery project and describe which features you need, rather than asking for an identical stand at an assumed price.
- Define the production scope. List meeting areas, demo counters, storage, finishes, printed graphics, lighting, furniture and AV.
- Check the complete total. Ask which venue services, transport, installation, support, dismantling, storage and VAT are included or charged separately.
For example, a 6 × 6 m footprint is 36 sqm. Multiplying 36 by the custom starting rate shown above gives AED 66,600 as an illustrative starting calculation. It is not an all-inclusive budget or a quotation for any gallery project; confirm the design and exclusions before using it for procurement.
For production scope, see our Dubai exhibition stand contractor services. For drawings and layouts, explore exhibition stand design.
What should an exhibition stand quote include?
Use the same brief for every supplier so the proposals are comparable.
| Quotation area | Ask the supplier to state |
|---|---|
| Design and build | Drawings, materials, fabrication, graphics, finishes, lighting, furniture and storage included in the proposed scope. |
| Technical services | LED/AV, electrical distribution, rigging, utilities, engineering and which party orders or supplies each item. |
| Venue and approvals | Required submissions, current deadlines, access requirements and any services controlled by the organiser or venue. |
| Delivery | Transport, installation, handover, on-site support, dismantling and the change-control process. |
Important: These are indicative industry starting prices, not fixed prices or EGS historical project-data averages. Final costs vary with stand design, materials, graphics, AV/LED, rigging, utilities, furniture, flooring, approvals, transport, installation, dismantling and the venue’s current requirements. For future verified first-party benchmarks, see the Dubai Exhibition Stand Cost Index 2027 methodology.
Reviewed by: Talha, Project Manager, Exhibit Graphic Sign • Last reviewed: September 2026
Hidden Venue Charges Exhibitors Often Overlook
Ensure your event budget accounts for direct venue charges billed by exhibition organizers (e.g. DWTC / ADNEC).
Electrical Main Connection
Venues charge for the main power feed (single-phase or 3-phase KW supply) brought to your booth location.
Overhead Rigging Point Rental
Rental fees per ceiling suspension point for hanging overhead circular banners or lighting trusses.
Water, Waste & Compressed Air
Mandatory utility plumbing connections for live food preparation or heavy dental/machinery stands.
Contractor Performance Bond
Refundable security deposits and permit administration fees required by the venue during move-in and strike.
Frequently Asked Questions — Stand Costs & Budgets
How much does a custom exhibition stand cost in Dubai on average?
Indicative industry starting prices are AED 950/sqm for modular stands, AED 1,850/sqm for custom stands, AED 2,400/sqm for premium custom stands, and AED 3,200/sqm for double-decker or pavilion projects. These are starting points, not fixed quotes or EGS historical-data averages; the final cost depends on the approved scope and venue requirements.
What factors influence exhibition stand pricing the most in the UAE?
The key cost drivers are stand footprint (sqm), height and double-decker structural engineering, material choices (basic painted MDF vs high-pressure laminates and acrylics), integrated AV/LED screen sizes, suspended overhead rigging, and the move-in installation schedule.
Are venue fees (rigging, electrical power, waste management) included in contractor quotes?
Ask for an itemised scope. Some project elements can be part of a contractor proposal, while utilities, rigging, access, badges, cleaning and other services may be controlled by the organiser or venue. The current exhibitor manual and written quotation should identify responsibility for each item.
Want a Transparent, Itemized Cost Breakdown for Your Stand?
Send your floorplan, show dates, and target budget. EGS will provide an exact, itemized fabrication quotation.
Use a real stand reference when requesting a budget
A gallery reference makes a quotation brief more concrete. These photos are examples of EGS work, not priced packages: their dimensions, contracts and final project costs are not published here.
Agthia
Gallery design render. An overhead brand feature gives this concept visibility above the aisle, while counters and product displays define the visitor-facing edge.
Ask for fabrication, finishes and graphics to be itemised against your chosen reference.
View Agthia stand photos →
UAEU
Gallery design render. The UAEU concept combines an overhead identity feature, freestanding display units and a seating area. It is a useful reference for balancing presentation and conversation space.
State the meeting, demonstration, furniture and storage requirements that affect the scope.
View UAEU stand photos →
SKM
Gallery installation photo. The SKM photograph shows a two-level stand, large equipment displays and blue feature lighting. A design with an upper level needs its own structural and venue review.
Confirm lighting, AV, installation and venue services separately before comparing totals.
View SKM stand photos →